Ethical contradictions in the field of sports and development of the ethical virtues in sports environments have attracted little attention of scholars which can be called a problem. Based on the fact that religion has a position in promotion of ethics and even it has significant effects in sports positions and successes, institutionalizing the ethical criteria taken from religious teachings called “promotion model of sports ethics with Islamic ethical approach” is very important as the macro strategy of promoting the level of sports ethics. Thereby, in order to propose a meaningful picture of the sports emphasized by Islam and also to achieve ethical gyms, teams, athletes and organizations, some practical steps could be taken.